Sus în AER
W’12"Sus în AER" is Crama Rasova's event series: hot air balloons, DJ sets and sunsets over the vineyard. We built the identity and the poster series: illustration, typography and animation.
Context
"Sus în AER" is Crama Rasova’s event series: hot air balloons above the vineyard, music and wine, a whole season.
The problem
A series of six different evenings needed a common thread that would not wear out by the sixth edition.
What we did
The identity of the series and all the graphics: posters, lettering, animation.
The system we built
One balloon in every poster, a new palette for every date in the calendar, the same typography, plus the save the date with the whole season.
The result
Six editions, one brand: the audience recognises the series at a glance, wherever it appears.
One balloon in every poster, a new palette for every evening: pastel, purple, green, circus stripes. The same promise every time: up in the air, with the wine and the music behind us.











Up in the air, with the wine and the music behind us.

Crama Rasova . Brand & Design / Development
A winery on the Danube, with a site we built end to end: presentation, online store, photography and animation for the La Plage and D’Italia labels.

Seayou Riviera . Brand System / Development
Seayou builds modern residential developments near the sea. We built the brand system, the logo, the illustration and the guide. And the site, all in one language: sun, colour and air.
Seayou Brand Guide . Interactive brand guide
The Seayou brand guide, documented as an interactive experience rather than a PDF forgotten in a folder.